Keywords Research
A keyword search plan will allow you to find the right keywords for your website based on what products & services you offer.
Keywords search plans are based on the relevancy of keywords to your business, how competitive the keywords are, and search volume.
Before we do any SEO we need to know what keywords we are optimizing for.
Keywords Research Plan
The number one objective for a search engine is to give the most relevant content to users for a given search term. A keyword search plan will allow you to find the right keywords for your website based on what products & services you offer
Relevancy of keywords to your business.
Relevancy
We choose keywords that accurately reflect the nature of the products you offer while taking into consideration how your customers conduct their searches.
Once the proper keywords are determined, they are judged based upon how competitive they are.
Keyword Competition
Keywords are judged based upon how easy it will be to maintain a high ranking on search engines with a specific keyword. This is extremely important when considering whether or not a keyword is right for your site. You want to find something that fits your products and services but doesn't already have well established high-ranking sites. There are a number of ways to fit your site to the perfect keyword.
How popular are specific keywords?
Keyword Search Volume
Search volume is the number of searches made by people for a particular keyword on a yearly basis. We carefully analyze short and long-tailed keywords in order to find the ones that best fit your business.